Portfolio · Chicago · 2026
Experience Strategy & Creative Direction
I build the systems and surfaces that help senior leaders make their highest-stake decisions, at the intersection of brand, AI, and immersive CX.
Selected Work
Five case studies
- Affelion The space between impulse and action. View case study →
- NextStepCare From a feature to a category. View case study →
- OwnVoyce Most AI sounds like AI. Yours sounds like you. View case study →
- Garlu Naming a category, building the brand. View case study →
- Studio+ A proposal you experience. View case study →
About — Chicago · 2026
The practice behind the work.
I bring structure to ambiguity — turning complex, high-stakes problems into clear systems leaders can act on.
Most of my work sits between leadership, design, and operations — framing problems, structuring decisions, and making the path forward concrete.
Background: design, practice-building, post-acquisition integration, and now an EMBA to sharpen the business side.
Education
- UVA Darden · EMBA · 2027 · Forté Fellow
- MICA · BFA Graphic Design · Dean’s List · Talent Award
Recognition
- DHS S&T Digital Wallet UI/UX Challenge · 2021 Winner
- Lettering & Type · published 2009
- Art & Design Magazine · published 2008
Certifications
- AI for Business · Augment Business School, 2026
- Advanced Figma · Design Labs, 2024
- Product Management · UVA, 2024
- Customer Experience · UVA, 2024
- Brand Management · University of London, 2023
- UX · Nielsen Norman Group, 2022
- Diversity, Equity & Inclusion · Univ. of South Florida, 2022
- Open, Honest & Direct Leader · Raise the Bar, 2020
Federal & Enterprise
- U.S. Department of Homeland Security
- Customs & Border Protection · USCIS · TSA
- Department of Defense · FEMA · USDA
- Visa · BlackRock · Fannie Mae
- Duke Cancer Institute · Artisan Analytix
Contact — Chicago · 2026